The Business of Gaming is not a Game with Dr. Serkan Toto
Featuring guest
Dr. Serkan Toto
We dive deep into the gaming industry with Dr. Serkan Toto, exploring how gaming has evolved into a business powerhouse larger than movies and music combined. We examine the current gaming landscape from major brands to amateur developers, discussing new business models and drivers of change. Our conversation covers the transformation of athletes in the digital age, featuring figures like Ninja and Lando Norris, and explores whether we'll see virtual Olympics. We also investigate the next wave of content including the Metaverse, NFTs, and their intersection with gaming. Through this learning journey, we discover how the business of gaming extends far beyond entertainment, offering valuable lessons for all industries navigating digital transformation.
Themes of Inquiry
- Gaming industry transformation
- Digital business models
- Metaverse and NFTs
- Virtual athletes
- Japan market insights
We dive deep into the gaming industry with Dr. Serkan Toto, exploring how gaming has evolved into a business powerhouse larger than movies and music combined.
Episode Summary
We dive deep into the gaming industry with Dr. Serkan Toto, exploring how gaming has evolved into a business powerhouse larger than movies and music combined. We examine the current gaming landscape from major brands to amateur developers, discussing new business models and drivers of change. Our conversation covers the transformation of athletes in the digital age, featuring figures like Ninja and Lando Norris, and explores whether we'll see virtual Olympics. We also investigate the next wave of content including the Metaverse, NFTs, and their intersection with gaming. Through this learning journey, we discover how the business of gaming extends far beyond entertainment, offering valuable lessons for all industries navigating digital transformation.
The Guest Biography
Dr. Serkan Toto
Dr. Serkan Toto is the CEO and founder of Kantan Games, a specialized consultancy focused on the Japanese gaming market. A German native who has made Tokyo his home, Dr. Toto brings extensive experience in gaming advisory services to international clients seeking to understand and navigate Japan's complex gaming ecosystem. Through his consultancy work, he provides strategic insights into one of the world's most sophisticated gaming markets. His expertise spans traditional gaming, emerging technologies, and the evolving business models that are reshaping the industry globally.
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